
“Become who you might become, instead of staying who you are.” -Jordan Peterson It is estimated that the average adult makes 35,000 choices per day. Every single one of those choices impacts something else. What may seem like a small, insignificant choice may indirectly lead to a much bigger outcome, weeks or years down the road. "We are the sum total of the choices we have made." -Eleanor Roosevelt Albert Einstein concluded that past, present, and future exist simultaneously, and that time is an illusion. Some quantum physicists believe that parallel universes - multiple dimensions - exist. I believe there are an infinite number of dimensions, each a different version, because of the compound decisions and actions that we have all made, and the ripple effect of each choice. So in one of these dimensions, there exists a better version of me. Imagine for a moment that another version of you walked through the door right now...same age, same DNA... but this version of you is way cooler, better looking, more polished, smarter, more ambitious, more successful, etc...all because he or she made different choices in life. How would it make you feel to come face-to-face with that person? Someone once said that hell on Earth would be, if on your dying day, you were to to meet the person you could have become. That thought makes me shiver. It keeps me up at night. It is what motivates me. Because I want to be the best possible version of myself. I don’t want to meet the man I could have been and feel anguish because I didn't realize my full potential. So when faced with a decision, I ask myself "what would the best, most evolved version of Ethan do?". It is as if that uber-version of me is my imaginary advisor. Since I'm constantly trying to train my brain to think this way, I tried sticking a note to my bathroom mirror. But it fell off, and I forgot about it. Then, since I own a clothing company, I figured why not make myself a shirt? The genius inventor and Renaissance arti
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