serviette / eau de parfum - priscus
Sweet, but only just. Priscus opens in a rush of ripe plum—tart plum wine and soft plum blossom—that leans lush, boozy, and immediately mouth-watering. Heliotrope and osmanthus round the fruit with a gentle floral sweetness, touched with immortelle’s sun-baked depth. The drydown of patchouli and blond woods gives the scent a lasting, fermented glow. Olfactory Notes: Top: Plum Blossom, Plum Wine, Cinnamon Bark Middle: Plum, Heliotrope, Osmanthus, Immortelle Base: Patchouli, Blond Woods Ingredients: Alcohol Denat., Fragrance (Parfum), Benzyl Benzoate, Benzyl Alcohol, Limonene, Linalool, Eugenol, Cinnamic Alcohol, Cinnamal, Citral, Geraniol, Citronellol, Coumarin, Farnesol, Isoeugenol Available in 50mL Made in New York ABOUT THE ARTIST: Founded in 2024 in New York City, Serviette began with a simple truth: their relationship with "good taste" is both deeply personal and inherently social—a dance between individual identity and cultural currency. Canadian perfumer Trey Taylor graduated from Central Saint Martins and is now a New York City-based cultural zealot, having made a career telling stories for blue-chip brands and cataloging the next generation of actors and musicians as a former editor at The Face , Interview , Fantastic Man , and Dazed . As both the perfumer and founder of Serviette, he is primarily self-taught, but has studied under an independent perfumer. The name “Serviette” was originally labeled as “non-U” by an academic linguist, indicating its association with the upwardly mobile middle class, while “napkin” was considered “U,” linked to the upper class. In the distinction between "napkin" and "serviette" lies a world of social coding—a metaphor for the invisible rules of taste and status, chosen with both reverence and irony.
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